WHEN BROADCASTING FAILS WOMEN: BY TEMILADE ALOKO

A CALL FOR PROFESSIONALISM AND DIGNITY IN THE MEDIA

In a city like Ibadan—the cradle of broadcasting in Nigeria—one would expect our microphones to speak wisdom, empathy, and truth. Yet, we are now witnessing a growing trend of unprofessionalism that not only undermines the ethics of journalism but actively shames and ridicules vulnerable individuals, especially women.

A recent video has surfaced of a 46-year-old woman who openly declared her virginity during a broadcast interview. This was a woman who, in good faith, approached a media house seeking help—only to be mocked, jeered at, and verbally assaulted by the broadcaster and his crew. She was called “irresponsible,” told that no man could ever “disvirgin” her except through a hospital, and was generally subjected to crude and shameful commentary. All this, not behind closed doors, but on a public platform meant to inform, educate, and uplift.

As professional broadcasters, it is our duty to know where sensitivity begins. Not every story is for sensationalism. This woman’s story is not a joke—it is a deeply personal journey that may carry layers of emotional, psychological, and possibly traumatic experiences. Who knows what she went through as a child? Who understands the mental or spiritual convictions that have shaped her decision? Instead of laughter, what she needed was empathy. Instead of mockery, what she deserved was guidance—perhaps a referral to a medical or psychological expert who could help her better understand her own body and choices.

This incident raises an even bigger question: What are we telling young girls who are trying to lead lives of dignity and self-restraint? Are we saying virginity at any age is a taboo? Are we telling our daughters that their worth is measured by sexual experience? It is troubling and tragic that while many female broadcasters and gender advocates are working tirelessly to promote healthy and dignified sexual choices among girls,others are using the same platforms to ridicule those who choose differently.

We cannot allow our microphones to become weapons of shame. We must return to the values that made Ibadan a respected hub of responsible journalism. A broadcaster is not just a voice; he or she is a mirror to society. If we laugh at the pain of a woman, what message are we broadcasting to the world?

It is time we rise as professionals. We must speak up for dignity, uphold ethics, and protect the vulnerable. Because journalism without compassion is simply noise. And in this city of ours, we deserve better than noise—we deserve nobility.

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