THE IMPACT OF QUALITY PROGRAMMING & SKILLED PRESENTERS ON RADIO STATIONS BY ADEROTIMI ADEDIRE (ÌJÌNLẹ̀ Ọ̀Rọ̀)

In an age where digital streaming and podcasts are taking the spotlight, one might assume that traditional radio is losing relevance. However, that assumption is not far from the truth. Around the world, radio stations continue to thrive, and one of the key reasons for this, is the enduring power of well-crafted programming and charismatic…

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SPORTSCASTER LEAVES NEWCRUSE FM

Yoruba sportscaster, Nurudeen Olaitan Ajadi, widely known as Olasport, has officially resigned from his position at Newcruse 92.7 FM.Ajadi, who also served as a newscaster and duty continuity announcer during his time at the station, made the announcement following a six-month tenure he described as both enriching and career-defining. In a statement, Olasport expressed his…

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SUIT AGAINST NBC DISMISSED

A Federal High Court sitting in Ikoyi, Lagos, has dismissed a lawsuit filed by the Socio-Economic Rights and Accountability Project (SERAP) against the National Broadcasting Commission (NBC), President Bola Ahmed Tinubu, and the Minister of Information and Culture.The suit, marked FHC/L/CS/469/2023, challenged alleged threats and sanctions issued by the NBC against media organisations in the…

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WHY PRESENTERS STRUGGLE FOR MONEY BY JOY AKINLOLU

A media personnel, Joy Akinlolu, has shared practical insights on why many radio presenters struggle to monetize their craft, despite having strong listener engagement. His advice, aimed especially at up-and-coming broadcasters, highlights the often-misunderstood dynamics between audiences and advertisers. According to Akinlolu, one of the biggest mistakes presenters make is failing to distinguish between their…

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BE MORE CONSIDERATE, NUJ TELLS WIKE

The Nigeria Union of Journalists (NUJ) has appealed to the Minister of the Federal Capital Territory (FCT), Barr. Nyesom Wike, to take a more considerate and balanced approach in enforcing revenue collection, especially regarding ground rent payments and property seizures in Abuja.In a statement by its National President, Alhassan Yahya Abdullahi, the union acknowledged the…

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THOMPSON TEAM VISITS NBC

The Thompson Team, renowned manufacturers of television and radio broadcasting equipment based in Colombes, France, paid a courtesy visit to the headquarters of the National Broadcasting Commission (NBC) in Abuja on Monday for a comprehensive facility tour. The visit, which comes on the heels of a strategic meeting earlier this month with the Director General…

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