Broadcasters

OMNICOM BOSS URGES BRANDS, MANAGERS TO REINVENT SELVES
By A Correspondent

Mr. Yinka Adebayo, Group Executive Director at Omnicom Media Group, West and Central Africa (WeCA), has said that brands and brand managers must continue to re-invent themselves if they must continue to enjoy enduring patronages from today’s consumers noting that such reinvention has to be tailored towards thorough understanding and meeting the desired expectations of…

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